Investing in People

Pandatron

Dima Syrotkin, CEO

Pandatron helps organisations achieve buy-in, surface risks early, and accelerate time-to-value, for AI initiatives, enterprise transformations, and post-merger integration.

Reef.AI

Brent Grimes, Founder and CEO

Reef is building the next generation revenue engine, providing timely, accurate next-best-action insights for revenue teams.

Tower

Serhii Sokolenko, CEO | FOUNDER
Brad Heller, CTO | FOUNDER

Tower unifies Pythonic and Agentic data flows and Iceberg management into a single control plane, so your companies can focus on delivering insights to business and fresh data to their AI - not managing containers.

Catio

Boris Bogatin, CEO | Co- Founder
Toufic Boubez, CTO | Co-Founder

Catio provides enterprise with real-time visibility into their tech stack on-prem, in PVC or hybrid & cloud.

HaizeLabs

Leonard Tang, CEO

Haize Labs helps ambitious enterprises accelerate their AI initiatives out of POC and into production.

BTON

Daniel Shepherd, CEO

BTON provides the financial industry with AI-powered broker selection. Built for performance, speed, and precision.

Archestra.AI

Matvey Kukuy, CEO | Co-Founder
Ildar Iskhakov, CTO | Co-Founder

Joey Orlando, Founding Engineer

Archestra is an agentic gateway that sits between your application and your Language Models, acting as a smart, security-aware router for AI-driven workflows.

Suger.io

Jon Yoo, CEO | Co-Founder
Chengjun Yuan, CTO | Co-Founder

Suger is the only API-first SaaS technology solution to empower your GTM teams to sell across clouds with out of the box integrations with key transactional tools.

Duku.ai

Ted Chalouhi , CEO | Co-Founder
Will Lewis, CTO | Co-Founder

Duku are building autonomous testing that evolves with your codebase. No flaky tests, no maintenance burden.

Auryx

Erika Bondareva, CEO | Co-founder

Auryx redefine wearable technology by turning everyday earbuds into health monitoring devices. We use advanced AI algorithms and the built-in microphones of earbuds to monitor vital signs with unprecedented accuracy.

CloudNC

Theo Saville, CEO | Co-Founder

Cloud NC's CAM Assist helps you remove bottlenecks, shorten lead times, and increase productivity whether it's programming machines, quoting new jobs, or selecting the right tools. This means manufacturers can focus on what they do best, with less time spent on repetitive tasks - saving the typical machine shop over 1,000 hours a year.

CloudNC

Chris Emery, Chief Scientist | Co-Founder

About Us

We've been in your shoes. We are operators and founders and understand what it takes to build a category defining business. We have the knowledge and the network to provide proactive insight, context & frameworks to help you scale. We love building great companies, we've done it a few times and want to do it again with awesome founders.

We believe we are different ...

Celero invests from day 1. We specialise in helping technical founders build a strong go-to-market engine starting with founder led selling through to first GTM hires and the toolkits and frameworks to ensure the engin runs smoothly at pace.

We're all in with you. We typically invest in pre-seed and seed rounds and jump in the boat with you even before we make an investment. We have the knowledge and context from scaling Mulesoft & Databricks from day 1 to IPO and $500m scale to help you make critical one-way decisions in your GTM execution and avoid procrastination.

We are operators & builders at heart. We simply love building and the pace of it, we are always available to our founders - they are our best references for the impact we can have and the value we bring. We also have a super strong network of founders, industry leaders and technical GTM experts that we can bring in to help solve the tough problems.